Pico is a global leader in Total Brand Activation. For half a century, Pico has created integrated and powerful brand experiences from strategy to execution across multiple activation platforms – from world expos, exhibitions and events; to retail and branded environments, museums and themed environments, visual identity solutions, sports marketing and overlays, venue management and consultation. Innovative, insightful and inspired, we have a worldwide presence in almost 40 cities. We are the event agency.